An official site of Caravan Industry Association of Australia © 2025

About CaravanStats

Built By Industry

CaravanStats, established in 2015 with support of Member State Associations, was born out of the need for industry insights to support operators and industry associations in informing governments about the sector’s importance. Starting as an Excel datasheet, CaravanStats has evolved into the largest data warehouse specific to Australia’s caravan industry, drawing upon twelve data sources accross billions of rows of data.

Designed with the industry in mind, CaravanStats provides comprehensive insights into market trends, consumer behaviour, and operational efficiency by analysing visitor demographics, travel patterns, accommodation performance, spending habits, manufacturing data, registrations, and international trade figures. This data-driven approach enables businesses to tailor marketing efforts, optimise operations, enhance customer satisfaction, and identify market opportunities, while also aiding strategic planning and policy advocacy accross all levels of government. 

Meet The Team

Peter Clay - GM for Research

Peter is a tourism and research expert with over 25 years’ experience working across a range of sectors and organisations including the cruise, aviation, and destination development. Working as General Manager for Insights, Peter also lectures at Monash University, is a PhD candidate in tourism development in regional economies, and currently sits on TRA's forecasting committee.

Claudia Schmitz - Research & Insights

Claudia has worked as a data and analysis professional for over 9 years and is experienced in equipping decision-makers with the critical information they need. Claudia excels in generating market insights through data collection, analysis and visualisation. She holds Master’s Degrees in Business and Sustainable Tourism Management and is a certified Project Management Professional (PMP®).